Country-of-origin effect on product evaluations in the consumer electronics market

Graduate Program in Management.Dilber, Mustafa,Biriz, Handan Karakaş.2023-03-162023-03-161998.AD 1998 B53https://digitalarchive.library.bogazici.edu.tr/handle/123456789/1668930 cm.Quality of products.Marks of origin.Country-of-origin effect on product evaluations in the consumer electronics marketxii, 107 leaves: